Melissa Thompson @ 11:55 AM on February 18, 2020

Motivation is a term that may not have been used much in the workplace some years ago, but now it’s a huge talking point. More power is shifting to employees and it would be fair to say that the situation is a lot healthier than it ever has been. For today’s post, we have spoken […]

Melissa Thompson @ 9:19 PM on January 29, 2020

One of the most competitive industries in the world is surely the beauty industry. It’s still as competitive as ever but the landscape has changed completely.    Social media has been a major factor in how the beauty industry has changed. Besides just how products are marketed, brands have changed how they approach their business […]

Melissa Thompson @ 1:57 PM on January 27, 2020

Businesses need to utilize all of the digital tools within their arsenal if they hope to reach their target audience. Thanks to the presence of social media, there are now more possibilities than ever before to build a solid customer base and to actively engage with prospective clients. When we consider the fact that an […]

Melissa Thompson @ 12:02 PM on January 17, 2020

Short answer: Yes.  The longer answer is the point of this article. Of course, it is possible to make money with Youtube, but it isn’t so simple. For every person who has replaced their full time income with Youtube, there are thousands more who have their hopes dashed. As with most things, the best time […]

Melissa Thompson @ 2:29 PM on January 13, 2020

The entire landscape of TV media consumption has changed in recent years due to emerging technologies regarding the way users interact with their TV. Connected TV advertising is a means of connecting businesses and their target audiences. What is Connected TV advertising? Connected TV is a technology that supports smart TV advertising capabilities, which include […]